Conversion Report

Day	YYYY-MM-DD - Based on time of conversion.
Month	Month name
Year	YYYY
Advertiser ID	Beeswax Advertiser ID
Advertiser Name	Beeswax Advertiser Name
Event ID	Beeswax Event ID
Event Name	Beeswax Event Name
Account ID	Beeswax Account ID
City Code	City Code
City	City Name
Country Code	Country Code
Country	Country Name
Metro/DMA Code	Metro/Demographic Market Area Code
Metro/DMA	Metro/Demographic Market Area Name
Region/State Code	Region/State Code
Region/State	Region/State Name
Zip	Zip Code

Count	Number of conversions that have been attributed to a Beeswax line item. Note that the date for the count is based on time of conversion and not the time of impression (like in the Performance Report).
Order	The number of items purchased as part of the conversion
Value	This is the default value (in U.S. dollars) that a conversion event is worth to you. The value will only be used if a value is not present in the event tag.

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