Conversion Report

Fields

Day YYYY-MM-DD - Based on time of conversion.
Month Month name
Year YYYY
Advertiser ID Beeswax Advertiser ID
Advertiser Name Beeswax Advertiser Name
Event ID Beeswax Event ID
Event Name Beeswax Event Name
Account ID Beeswax Account ID



Metrics

Count Number of conversions that have been attributed to a Beeswax line item.  Note that the date for the count is based on time of conversion and not the time of impression (like in the Performance Report).
Order The number of items purchase as part of the conversion
Value This is the default value (in U.S. dollars) that a conversion event is worth to you. The value will only be used if a value is not present in the event tag.

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